'Affairs of the PC, Apple's Most Satisfactory'

Apple successfully outperformed its competitors in terms of customer satisfaction levels in the product of personal computers (PCs). However, unfortunately these achievements are not followed by iTunes - which is also output Apple - which was slumped in the back.

Achievement of this Apple set out in the Customer Experience Index, released by Forrester Research. Quoted from Appleinsider, Thursday (14/1/2010), in the list, Apple beat its opponents, such as HP, Toshiba, Acer, Compaq, and Dell.

Meanwhile, the iTunes Store it lagged behind other online retailers such as Barnes & Noble and Amazon.

Although his achievements are not too bright, iTunes still be one destination to download music, movies and other online content in the United States (U.S.)

Forrester's study was performed involving 133 companies covering a variety of industries such as PC manufacturers, operators, and retailers. Customer Experience Index is based on the opinions of U.S. consumers in 4653 about these companies, which were collected in November 2009.

There are several factors that the assessment of these companies, namely, how effective in meeting customer needs, how effectively the company provides ease of service and overall product satisfaction for consumers.

Then, what company the most satisfying PC version of you?